キャッチコピー

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Japanese

Etymology

Wasei eigo (和製英語; pseudo-anglicism), derived from catch +‎ copy.[1]

Pronunciation

Noun

キャッチコピー (kyatchi kopī

  1. text in an advertisement or blurb that is printed large to catch the attention of the reader; tagline

References

  1. 1.0 1.1 Matsumura, Akira, editor (2006), 大辞林 (in Japanese), Third edition, Tokyo: Sanseidō, →ISBN