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2021, L A Cotton, “Acknowledgments”, in Off-Limits: An Opposites Attract Sports Romance (A Rixon High Novel), Delesty Books:And last but not least, to every reader, blogger, bookstagrammer, and booktokker who has read, reviewed, shared, or shouted out about this story – thank YOU!
- 2021, Sarah Carnat, "A Resurgence In Reading And Why You Should Take Part", For All The Girls Magazine, June 2021, page 6:
- Ava Jules, Jenn Im, among many other book-oriented influencers ('bookstagrammers', 'booktubers', 'booktokers') are either gaining attention from the growing popularity of reading, or are using their platform to raise the popularity of reading.
- 2021, Ava Culoso & Katie Kalhorn, "The Next Literary Frontier: Book Reviews Fly Off the Shelves on TikTok", The Hoya (Georgetown University), 1 October 2021, page B3:
- The accessibility aspect of BookTok is critical to boosting the virality of certain titles, according to prominent BookToker and Georgetown University student Allison DeRose (COL '23).
- 2021, Debbie Alty, "How BookTok Contributed to the Lockdown Book Boom", aAh! Magazine (Manchester Metropolitan University), Issue #5 (November 2021), page 38:
- You could even argue that BookTokers have unearthed a marketing strategy which publishers have been attempting to discover for years.
- 2021, Morgan Collier, "Make Reading Cool Again", The Good Life (Syracuse University), Fall 2021, page 34:
- BookToker Pauline Juan (@thebooksiveloved), who has over 430,000 followers on TikTok, discusses how reading is an entirely individual, which may be why it is resonating with so many people.
- 2021, Elizabeth Foster, "Tik, Tik... BOOM!", Kidscreen, October/November 2021, page 44:
- Callaghan says she ended up removing some BookTokers from her shortlist because the language or content of some of their videos didn't feel like the right fit for her middle-grade audience.
- 2021, Margot Harrison, "BookTok Boogie", Seven Days, 22 December 2021 - 29 December 2021, page 36:
- I became a BookToker. And I learned a terrible secret about myself: I love making TikTok videos.
2021 May 30, Stephanie Hammett, “Romance writer ‘mildly obsessed with fairy tales and retellings’”, in The Spokesman-Review, 138th volume, number 356, Spokane, Wash., page D1:Local romance and New York Times bestselling author Katee Robert has always had a devoted fanbase, but, this past year, her readership has grown to include an ever-increasing number of “BookTokers,” that is, TikTok users and accounts devoted to reading recommendations.
- 2022, Wyatt Bandt, "BookTok: More Than A Trend", Shelf Unbound, February/March 2022, page 109:
- In part, the success of BookTok can't be separated from the quarantines caused by the COVID-19 pandemic; many BookTokers saw surges in followers as people began consuming more digital and print content.
2022, Elle Kennedy, “Acknowledgments”, in Good Girl Complex: An Avalon Bay Novel, St. Martin’s Griffin, →ISBN:[…]; every single reviewer, blogger, Instagrammer, Booktokker, and reader who has shared, supported, and loved this book.
2022 January 24, Stephanie Merry, “On TikTok, crying is encouraged. Colleen Hoover gets the job done.”, in The Boston Globe, volume 301, number 24, page C10:"She puts her characters through the most insane situations," says Kendra Keeter-Gray, a 23-year-old Los Angeles-based BookToker and associate producer. […] "I feel like we all just want to feel something so badly," says 19-year-old college student and BookToker Samawia Akhter.
2022 February 1, Lara Mellett, “Inside the world of BookTok: Where social media meets the printing press”, in Trinity News, volume 68, number 6, page 14:BookTokers aestheticise not only the reading lifestyle, but the books themselves, with many members of the community choosing to buy books from-new.