back-announce

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English

Verb

back-announce (third-person singular simple present back-announces, present participle back-announcing, simple past and past participle back-announced)

  1. (broadcasting) To briefly identify the music or story that has just aired.
    • 1978, Barrie Redfern, Local radio, page 78:
      It helps after long interviews, to back-announce the interviewee and the subject.
    • 1991, Stuart Wallace Hyde, Television and radio announcing, page 335:
      You back-announce the music just played, making a few appropriate comments about the music or the performers.
    • 2005, Robert McLeish, Radio Production, page 112:
      Two further examples will illustrate the functions of cue material – that is, to obtain the listener's interest, provide context, explain background noise, clarify technicalities and to 'back-announce'.
    • 2012, Maura Johnston, The Season Came To An End:
      Z100, the Top-40 station in freestyle epicenter New Yor City, would plug many holes in its playlists with freestyle tracks, usually neglecting to back-announce them so that to the non-clubgoer, the songs would only be identifiable by lyrics or synth sounds.

Noun

back-announce (plural back-announces)

  1. Alternative form of back announce
    • 1987, Michael C. Keith, Radio Programming: Consultancy and Formatics, page 162:
      He also gave the time at three out of five back-announces.
    • 2011, Mike McRoberts, Beyond the Firing Line:
      We had stopped at a coastal town to find a location to at least record an introduction and a back-announce for my story, when around 50 emergency vehicles went screaming past us.
    • 2014, Donald Vroon, Classical Music in a Changing Culture:
      The back-announce told us we had just heard the Passacaglia.
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