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blipvert. In DICTIOUS you will not only get to know all the dictionary meanings for the word
blipvert, but we will also tell you about its etymology, its characteristics and you will know how to say
blipvert in singular and plural. Everything you need to know about the word
blipvert you have here. The definition of the word
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English
Etymology
Blend of blip + advert; coined in the 1985 film Max Headroom: 20 Minutes into the Future, in which they caused the nervous systems of certain viewers to overload.
Noun
blipvert (plural blipverts)
- A subliminal or nearly subliminal advertisement displayed for a very short time.
1991, Alan M Olson, Christopher Parr, Debra Parr, Video Icons and Values:The blipvert condenses 30 seconds of advertising to 3 seconds in order to prevent viewers from switching channels during an advertisement.
2003, Andy Fyfe, When the Levee Breaks: The Making of Led Zeppelin IV:The result was the passing of laws forbidding the use of such "blipvert" advertising, but rumors of its insidious presence abounded.
2004, Rick Poynor, David Crowley, Nico Macdonald, John O'Reilly, Communicate: Independent British Graphic Design Since the Sixties:As with television, on the web a user is required to see the blipvert before moving onto their intended destination, unlike banner ads...
See also