hit up against

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English

Verb

hit up against (third-person singular simple present hits up against, present participle hitting up against, simple past and past participle hit up against)

  1. Used other than figuratively or idiomatically: see hit,‎ up against.
  2. (intransitive with prepositional object, figuratively) To encounter barriers, problems or resistance due to (someone or something).
    Synonyms: run up against, run into
    Our economic growth model will eventually hit up against hard ecological constraints.
    It's only a matter of time until their deluded sense of entitlement hits up against reality.
    • 2012 September 11, Ray Fisman, “Don't Ban Big Gulps”, in Slate, archived from the original on 2023-06-06:
      Mayor Bloomberg's proposal to ban the sale of 32-ounce sodas has hit up against some serious negative public opinion of late.
    • 2017 December 19, Tiernan Ray, “Apple: Time to Bail, Stock Up Against Historically High Multiples, Says Instinet”, in Barron's, archived from the original on 2022-11-27:
      Moreover, the multiple on the stock now is hitting up against historical highs for previous cycles, observes Kvaal.
    • 2023 July 11, Myra Butterworth, “Rental hotspots revealed: The regional cities and London areas where rents are shooting up in an 'urban revival'”, in Daily Mail, archived from the original on 2023-08-10:
      'But, even in the less price sensitive prime market, rising rents will hit up against an affordability ceiling in the coming months and that will begin to constrain rental growth.'

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