phrasemaking

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English

Etymology

From phrase +‎ making.

Noun

phrasemaking (usually uncountable, plural phrasemakings)

  1. The crafting of phrases; the art of rhetoric.
    • 2007 September 30, Frank Rich, “Is Hillary Clinton the New Old Al Gore?”, in New York Times:
      As the campaign's poll-tested phrasemaking constantly reminds us, voters crave change above all else.