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phygital. In DICTIOUS you will not only get to know all the dictionary meanings for the word
phygital, but we will also tell you about its etymology, its characteristics and you will know how to say
phygital in singular and plural. Everything you need to know about the word
phygital you have here. The definition of the word
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English
Etymology
Blend of physical + digital
Pronunciation
Noun
phygital (uncountable)
- (neologism, marketing) A sales method that integrates a physical point of sale and digital tools.
Translations
Adjective
phygital (not comparable)
(neologism)
- (marketing) Relating to this sales method.
2019, Wided Batat, Digital Luxury: Transforming Brands and Consumer Experiences, SAGE, →ISBN, unnumbered page:The experiential value is, therefore, a major component of luxury consumption in a phygital environment.
- Both physical and digital at the same time.
Derived terms