reputation management

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English

Noun

reputation management (uncountable)

  1. (public relations) The influencing, controlling, enhancing, or concealing of an individual's or group's reputation.
    • 2018, Tony Langham, Reputation Management: The Future of Corporate Communications and Public Relations, Emerald Group Publishing, →ISBN, page 220:
      In future, the rise of reputation management as a profession will impact the management of reputation. A LinkedIn search for ‘reputation management’ in June 2018 yielded nearly one million results […]

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