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English
Etymology
Back-formation from self-promotion, equivalent to self- + promote.
Verb
self-promote (third-person singular simple present self-promotes, present participle self-promoting, simple past and past participle self-promoted)
- (transitive) To promote oneself; to present oneself to others in a favorable light.
1998, IEEE-USA, The Balanced Engineer: Essential Ideas for Career Development, CRC Press, →ISBN, page 82:If we narrow our focus to "bad" office politics, the kind that subverts an organization or undermines the work of people, the self-promoting plotting that others do, then yes, there are things that can be done.
2011, William (Bill) E. Smith, Bill Smith, Rant & Dawdle: The Fictional Memoir of Colston Willmott, Charivari Press, →ISBN, page 285:Back in the centre of the universe – Toronto, the 'vortex' of all known Canadian culture, most of the gigs were self-promoted, presented in the unused basement room of a hotel or the back room of a hip café.
2020 January 10, Tanya Chen, “I Roughly Calculated The Cost Of This Lifestyle Blogger's Beautiful, Outrageous Master Bathroom Decor”, in BuzzFeed News, archived from the original on 2023-05-30:But if influencers can't help but self-promote, even in the cringiest of times, perhaps it's a little better that they now are also actually raising money? Hey, I'm not saying this "chaotic good" scenario is, well, good. But it exists. And it's not the worst thing that's ever happened.