damage control

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English

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Noun

damage control (countable and uncountable, plural damage controls)

  1. The limiting of damage resulting from an action when damage cannot be avoided.
  2. (nautical) A department or group, as aboard a naval vessel, responsible for taking action to control damage caused by fire, collision, etc.
  3. (public relations) Any efforts, as by a company or organization, to curtail losses, counteract unfavorable publicity, etc.
    As news of the impending layoffs spread faster, the company finally began damage control.
    • 2022 October 3, “Tory MPs plot to avert welfare squeeze after humiliating U-turns”, in The Guardian‎:
      Across receptions and fringe events at the Conservative conference in Birmingham, MPs welcomed the U-turn but hinted further damage control was needed.
    • 2023 November 17, Blake Montgomery, “White House condemns Elon Musk’s ‘abhorrent’ antisemitic tweets”, in The Guardian‎, →ISSN:
      The platform’s CEO, Linda Yaccarino, attempted to do damage control after Musk’s Thursday post, though she did not say his name or reference his tweet.

Translations

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