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premiumization. In DICTIOUS you will not only get to know all the dictionary meanings for the word
premiumization, but we will also tell you about its etymology, its characteristics and you will know how to say
premiumization in singular and plural. Everything you need to know about the word
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English
Etymology
From premium + -ization.
Noun
premiumization (uncountable)
- (marketing) The move towards more expensive premium products.
2009 March 8, Andrew Martin, “Reaching for the Bottom Shelf”, in New York Times:“The pace of premiumization has slowed,” he said.