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shockvertising. In DICTIOUS you will not only get to know all the dictionary meanings for the word
shockvertising, but we will also tell you about its etymology, its characteristics and you will know how to say
shockvertising in singular and plural. Everything you need to know about the word
shockvertising you have here. The definition of the word
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English
Etymology
Blend of shock + advertising.
Noun
shockvertising (uncountable)
- Advertising that is intended to shock the viewer.
2004, Bob Garfield, And Now a Few Words From Me:Because what they know — what they learned at the feet of the master — is that, in the narrowest sense, shockvertising works. It works (a) by provoking widespread outrage, inevitably reported in the press, creating a level of buzz […]
2007 March 14, Stuart Elliott, “Critics to Marketers: Suicide Is No Joke”, in New York Times:So-called shockvertising, in the form of ads that are deliberately provocative to draw attention to themselves, is becoming increasingly popular.