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trademark erosion. In DICTIOUS you will not only get to know all the dictionary meanings for the word
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English
Noun
trademark erosion (countable and uncountable, plural trademark erosions)
- The situation that occurs when a trademarked name becomes a generic name through constant use.
- Synonyms: genericization, genericide
While many companies object to the process of trademark erosion, there is little that can be done to prevent it.
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