електрохарчування

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Ukrainian

Alternative forms

Etymology

From електро- (elektro-, electro-) +‎ харчува́ння (xarčuvánnja, nutrition, nourishment). Mistranslation of Russian электропита́ние (elektropitánije, power supply), instead of correct Ukrainian електрожи́влення (elektrožývlennja).

First appeared in 2018 as a mockery of Russian trolls, who clumsily pretended to be Ukrainians on social networks and were exposed due to absurd errors, through the use of incorrect translators. The word became popular as a meme after October 2022 with the start of Russian strikes on Ukrainian infrastructure and another failed attempt by Russians to impersonate Ukrainians online by announcing a “flash mob” with the hashtag #LightOnZelenskyyOff to stir up popular anger against the Ukrainian government.[1][2][3]

Pronunciation

Noun

електрохарчува́ння (elektroxarčuvánnjan inan (genitive електрохарчува́ння, uncountable)

  1. (Internet slang, humorous, electricity, neologism) power supply (source of mains/line power electricity)
    Synonym: електрожи́влення (elektrožývlennja)

Declension

References

  1. ^ Любомир Шкіль (2022 November 3) “Українці в Twitter знущаються над невдалим ІПСО росіян про «електрохарчування»”, in AIN.UA (in Ukrainian), retrieved 19 December 2022
  2. ^ Діана Кречетов (2022 November 2) “"Немає сечі терпіти ці пекельні борошна": українці кепкують із закликів ботів вмикати світло”, in Ukrainska Pravda (in Ukrainian), retrieved 19 December 2022
  3. ^ Anastasia Romaniuk (2022 November 7) “#LightOnZelenskyyOff. Why We Do Not Need to Debunk All Fake Hits From Russian PSYOPs”, in Ukrainska Pravda, retrieved 20 December 2022