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brownwash. In DICTIOUS you will not only get to know all the dictionary meanings for the word
brownwash, but we will also tell you about its etymology, its characteristics and you will know how to say
brownwash in singular and plural. Everything you need to know about the word
brownwash you have here. The definition of the word
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brownwash, as well as those of other words, enriches your vocabulary and provides you with more and better linguistic resources.
English
Etymology
From brown (“best colour to cover up dirt”) + -wash.
Verb
brownwash (third-person singular simple present brownwashes, present participle brownwashing, simple past and past participle brownwashed)
- (rare) To rebrand, cover up or divert attention from amoral, illicit or criminal activities by establishing partnerships or connections with legitimate, value-based organizations e.g. NGOs.
Company X are brownwashing when they say they are partners with child rights NGO Y, yet employ child labor in their factories in Country Z.
- (The addition of quotations indicative of this usage is being sought:)
Coordinate terms