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English
Etymology
From micro- + targeted.
Adjective
microtargeted (comparative more microtargeted, superlative most microtargeted)
- Targeting a very narrow and specific audience.
2009 July 12, Elsa Dixler, “Paperback Row”, in New York Times:Bishop, a journalist, and Cushing, a statistician, argue that the social and political balkanization of the past 30 years — microtargeted marketing, the proliferation of TV channels, more extreme political parties — is potentially dangerous.