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aided awareness. In DICTIOUS you will not only get to know all the dictionary meanings for the word
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English
Noun
aided awareness (uncountable)
- (advertising) In advertising research, recognition of a specific brand or product from a list of possible names offered as a prompt.
- Since respondents were asked specifically if they saw any of the company's ads in the aided awareness question, that score is higher than the one for unaided awareness.
See also