call to action
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English
Alternative forms
- CTA (initialism)
Noun
call to action (plural calls to action)
- An appeal for action.
- Synonyms: trumpet call, clarion call
- (marketing) A design (words, picture, or otherwise) to prompt an immediate response or encourage an immediate sale.
Translations
appeal for action
See also
Further reading
- “call to action”, in Cambridge English Dictionary, Cambridge, Cambridgeshire: Cambridge University Press, 1999–present.
- “call to action”, in Lexico, Dictionary.com; Oxford University Press, 2019–2022.