drop in the pond

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English

Noun

a drop in the pond (plural drops in the pond)

  1. (idiomatic) A very small or insignificant amount; something of little importance.
    Synonyms: drop in the bucket, drop in the ocean, drop in the sea; see also Thesaurus:trifle
    • 2014 June 24, Alexandra Sifferlin, “The Government’s Super Scary New Anti-Smoking Campaign”, in Time:
      Of course, considering tobacco is a $100 billion market, and the industry continues to spend billions every year, the campaign is a drop in the pond. But it certainly stands out.